Rein Hintzen has a background in Industrial Design and is an experienced innovation expert with over 20 years of experience in product innovation and business transformation at Koninklijke Philips.
He is the founder of the successful innovation agency Horizonteer which helps SMEs and entrepreneurs accelerate their product and service development and drive innovation.
Driven by his passion to create a more sustainable, healthier, and socially responsible world, he is also a co-founder of the Circular Plastics Academy. This academy assists companies in transitioning to a circular economy.